Marvlus marketing, AI & SEO Resources
What Is Topical Authority?
Topical authority is the trust a website earns by covering a subject deeply, clearly, and consistently across connected pages. This guide explains pillar pages, cluster pages, internal linking, and how topical authority helps SEO and AI visibility.
AEO vs SEO: What’s Different and Why It Matters
AEO and SEO are related, but they solve different visibility problems. SEO helps pages rank in search engines, while AEO helps content get extracted and cited by AI answer systems. This article explains the differences, how they work together, and what early stage businesses should optimize first.
What Is Generative Engine Optimization? A Beginner’s Guide
Generative engine optimization, or GEO, is the practice of making content easy for AI answer engines to understand, trust, and cite. This guide explains how GEO differs from traditional SEO, what AI systems look for, and how early-stage businesses can start optimizing today.
How to Get Cited by ChatGPT: A Practical SEO Guide
This article explains how to get cited by ChatGPT by making content clearer, more authoritative, and easier to crawl and summarize. It covers structure, sourcing, FAQ formatting, and practical SEO moves that improve AI visibility.